Lunch n Learn Series: TikTok 101 presented by Sophie Piearcy

17 June, 2025
Online
Free

Think TikTok is just for teenagers? Think again. In this practical session, you’ll learn why TikTok is one of the fastest-growing and most powerful marketing platforms—no matter your audience.

We’ll break down how the platform works, what drives successful content, and how tourism businesses like yours can stand out. You’ll walk away with tips to create engaging videos, tap into trends, and reach the right people—without needing to dance or go viral. Whether you’re new to TikTok or looking to improve your content, this session will help you turn views into visitors.

Presented by Sophie Piearcy, a Queenstown-based content creator, photographer, and social media marketer. Sophie owns and operates The Social Foundry NZ, a creative agency specializing in elevating brands through strategic social media content.

Details:

  • Date: Tuesday 17 June
  • Time: 12:30–1:30 PM
  • ONLINE / FREE

Zoom details:

Please register for this session—even if you can’t make it on the day. This helps us stay in touch with attendees and ensures you’ll receive a copy of the recording and any follow-up resources.

Register now

The Lunch ‘N Learn workshops are a collaborative initiative between six central South Island RTOs: Development West Coast, Destination Kaikōura, ChristchurchNZ, Venture Timaru, Mackenzie Tourism, and Tourism Waitaki.

17 June, 2025
Online
Free

Location

This event is online only