West Coast Tourism Summit gears up for growth

This year’s theme, “Gearing for Growth”, highlights the importance of implementing a seasonal strategy, adapting to changing traveller expectations, and leveraging digital advancements while nurturing our people, culture and environment.

The free, full-day event will bring together tourism operators, industry experts and the wider community, with keynote presentations from Tourism New Zealand, Christchurch International Airport and RealNZ, as well as a range of panel discussions and breakout sessions.

DWC Destination and Tourism Manager Andrew Aitken says the summit is an opportunity to both celebrate the sector and prepare it for the challenges and opportunities ahead.

“Tourism is a vital part of the West Coast economy, and it’s an industry that never stands still,” Mr Aitken said.

“This summit is about making sure our operators are connected, informed and inspired so we can collectively lift the Coast’s tourism offering and deliver exceptional experiences for visitors year-round.”

Speakers include Bobbi Brown from Great South on the role of destination management in enabling growth, Angela Blair from Tourism New Zealand with an update on international performance and focus areas, and Scott Callaway from Christchurch International Airport on the path to 2030 and supporting growth on the Coast.

There will also be sessions on building strong teams, enhancing customer experiences, strengthening resilience in tourism and hospitality businesses, and the launch of the new Real West tourism training programme by Scenic Hotel Group CEO Karl Luxon.

Mr Aitken said the event is as much about connection as it is about learning.

“It’s a rare opportunity to have so many tourism leaders, local operators and community members in the same room. The conversations, collaborations and relationships that come out of this day are just as valuable as the presentations on stage.”

The 2025 West Coast Tourism Summit is proudly brought to you by Development West Coast, Scenic Hotel Group, Christchurch International Airport and Monteith’s.

EVENTS DETAILS

• Wednesday, 3 September 2025
• 9.00am - 4.00pm
• Shantytown, Greymouth
• Free to attend

Following the summit, Monteith’s Brewing Co. will host an After Event Networking and Dinner.

EVENTS DETAILS

• Wednesday, 3 September 2025
• 4.30pm - to late
• Monteith's Brewing Co. - 60 Herbert Street, Greymouth
• Tickets are $40 each and include both dinner and drinks!