West Coast visitor trends

LATEST WEST COAST VISITOR TRENDS

Development West Coast is pleased to provide you with the latest West Coast visitor trends and tourism statistics to help shape your business decisions. We are commissioning regular reports providing data on West Coast visitor trends and spending, and insights on accommodation occupancy and traffic flows.

Tourism Evidence and Insights Centre

MBIE / DOC's Tourism Evidence and Insights Centre provides insights, data and information about tourism in New Zealand. These resources are for anyone wanting to know more about what's happening in the tourism sector - policy makers, tourism businesses and the general public.

• Data releases - find latest tourism data releases.
• Resources - presentations, articles and reports
• Sustainable Tourism Explorer - interactive platform to explore sustainability-related tourism data.

Infometrics tourism dashboard

Infometrics provides annual data on tourism spending, employment and GDP contribution.

• View tourism dashboard

Tourism Electronic Card Transactions

The Tourism Electronic Card Transactions (TECT) have been established by MBIE as an interim replacement for the Monthly Regional Tourism Estimates.

• View TECTs

Accommodation data programme

The Accommodation Data Programme (ADP) provides information about short-term accommodation activity at national, regional, and lower levels. It estimates the guest nights, occupancy rates and other measures relating to the accommodation industry.

• View Accommodation data programme

DGiT

The domestic growth insight tool (DGiT) is an innovative online tool to help you boost the value you get from domestic tourism, it supports in identifying which Kiwi leisure travellers you target by understanding the holiday needs of the several audience segments that make up the domestic leisure travel market, from when they want to visit to their preferred type of accommodation.

• View DGiT tool

Mood of the Nation reports

‘Mood of the Nation’ research commissioned by TIA and Tourism New Zealand measured New Zealanders’ perceptions of tourism. The survey is conducted twice a year, with over 1000 New Zealanders interviewed across the two surveys.

• View Mood of the Nation reports

• West Coast Tourism Strategy FY 2022
• Domestic Visitor Perception Research